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Closing the Marketing Capabilities Gap - George S. Day
Full article: Exploring the Role of Product Development Capability for Transforming Marketing Intelligence into Firm Performance
![PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/757cc79bf596c4d809aa76b154174bcd5806aa0f/9-Figure5-1.png "PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar")
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Marketing capabilities | The Role of Marketing Capabilities in Firm's Suc...
Sustainability | Free Full-Text | Enterprise Adaptive Marketing Capabilities and Sustainable Innovation Performance: An Opportunity–Resource Integration Perspective | HTML
The crucial role of market intelligence in the development of small business marketing capabilities | Emerald Insight
How can Customer Analytics Capabilities Influence Organizational Performance? A moderated mediation analysis
closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
Adaptive marketing capability and product innovations: the role of market ambidexterity and transformational leadership (evidence from Pakistani manufacturing industry) | Emerald Insight
How marketing capabilities and current performance drive strategic intentions in international markets - ScienceDirect
Closing the Marketing Capabilities Gap - Paper by George S. Day by Sören Kleinegräber
Radical Product Innovation Capability: Literature Review, Synthesis, and Illustrative Research Propositions - Slater - 2014 - Journal of Product Innovation Management - Wiley Online Library
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closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
Closing the Marketing Capabilities Gap - George S. Day
Closing the Marketing Capabilities Gap - George S. Day
![PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/757cc79bf596c4d809aa76b154174bcd5806aa0f/5-Figure2-1.png "PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar")
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
Sustainability | Free Full-Text | Enterprise Adaptive Marketing Capabilities and Sustainable Innovation Performance: An Opportunity–Resource Integration Perspective | HTML
Sustainability | Free Full-Text | Research Challenges in Digital Marketing: Sustainability | HTML
closing the capabilities of marketing gap.pdf - Closing the Marketing Capabilities Gap Author(s George S Day Source Journal of Marketing Vol 75 No | Course Hero
![PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/757cc79bf596c4d809aa76b154174bcd5806aa0f/6-Figure3-1.png "PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar")
PDF] George S . Day Closing the Marketing Capabilities Gap | Semantic Scholar
Comparing the impact of different marketing capabilities: Empirical evidence from B2B firms in China - ScienceDirect
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